Q4 2013 “Achieving Rapid Innovation Prototyping Through Empathy” A workshop presented by international creativity expert Yoel Kluk THIS EVENT WILL BE SCHEDULED AGAIN - STAY TUNED FOR NEXT AVAILABLE DATE ! Casa de Luz: Center for Integral Studies 1701 Toomey Road, Austin, Texas Evening before: special gourmet dinner prepared by Traditional French Trained Culinary Chef Roger Chan Meet and greet Yoel Kluk at this event! (location and other details announced upon registration) Workshop Description and Objectives: Participants will have to learn how to gain empathy, by immersion, observation and engagement. They will actually interact with outside users, go to the street and discover a need among the users. This process is important because we will focus on what is different among the users instead of what is similar among them. Our goal will be to discover a need the user himself has not seen, “to develop the art of grasping the hidden nature of things”. After honing their empathic capabilities, participants unpack the data and interpret it in order to translate it into a powerful problem statement, because prototypes are the questions and not the answers. Next ideas are generated and transform them into solutions. The workshop concludes with the building of prototypes and testing them in order to iterate. Key learning objectives: At the end of this program you will be able to …
About the presenter: As a facilitator and Director of Global Consulting Services at Grupo-Piensa, Yoel Kluk helps organizations turn change and crisis into creative, innovative opportunities. Yoel has facilitated innovation projects and opened clients up to creative thinking around the world, having helped companies such as Coca Cola Co., Whirlpool, La Poste, and the Mexican government. He has worked as a designer, professor, and speaker, and has a lengthy list of degrees and certifications in innovation, design thinking, and marketing.
Members: $10 ($15 at door); non-members $25 ($30 at door) (lunch on your own in the beautiful Macrobiotic cafe, or one of the many eateries in walking distance) Friday night Gourmet Meal with Chef Roger: Members: $10 Fabulous New Member Deal!: Join ACA-Austin Global today and get 1-year membership for $49 (regularly $85) plus Yoel Kluk workshop registration! Q1 2013 Part 1 - Spiral Dynamics in Action: Applications of the Seventh Code
Part 2 - Voice & Exit: Innovating for a Non-Coercive World
The Center for Human Emergence and Voice & Exit. © Copyright 2013 DR. DON BECK The Spiral Dynamics Group Global Centers for Human Emergence www.spiraldynamics.net www.humanemergence.org 940.383.1209 / 940.300.6363 Email: DrBeck@attglobal.net General inquiries: info@spiraldynamics.net |
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